AFTER PARIS AND SAINT TROPEZ, NOTO AND LE BOEUF SUR LE TOIT ARRIVE IN MARRAKECH!
The curtain rises on the partnership announced a few months ago between Yamed Group, a leading integrated investor-operator group in the real estate sector, and Moma Group, a large French hospitality company creating powerful concepts with over 30 restaurants in Paris, St Tropez, Megève, London, and now Marrakech.
With the opening of these two iconic Paris chic locations, magnified by the striking backdrop of Marrakech, this joint venture boldly begins the first stage of its expansion, with the ambition to open more than a dozen establishments in Morocco over the coming years. Let the celebration begin!
To explore these two new hangouts, with vibes as gourmet as they are festive, head to the Hivernage district, where both brands have taken over Villa Yvette.
Noto
After Paris and Saint Tropez, Noto, with its “Italian” party ambiance, opens in Marrakech!
Located on the ground floor, Noto Marrakech is above all an ode to sunny and bountiful Italian gastronomy. In the shade of the iroko pergola in the style of Mamouni, or in the cozy and velvety Art Deco-style room, adorned with curupau flooring and red velvet curtains, the venue invites you to enjoy a generous and authentic Italian cuisine brought to you by the prodigious chef, Emilio Giagnoni.
A native of Olbia, Sardinia, this former Four Seasons chef has designed his menu as a passionate tribute to his homeland and the Italian gastronomic heritage. All the classics are represented with mastery and flood the cheerful tables, accompanied by lively musical performances: La festa Al Noto!
Every evening, the scene comes alive to the melodies of guitarists and the “canzoni” of live singers. After 10 PM, the tone changes: the party really gets going with an electrifying DJ set with Italo-pop accents, of course!
But Noto Marrakech doesn’t just delight its evening guests. Every Saturday and Sunday, from 12 to 5 PM, it’s time for brunch! Featuring antipasti, primi, and secondi piatti, according to the chef’s inspiration.
Boeuf sur le Toit
The party continues at Le Boeuf sur le Toit, the mythical haunt of flamboyant artists and a century-old Parisian music hall.
The haven of flamboyant artists and the chic hangouts of the roaring twenties sends its musical and arty vibes to Marrakech. At Le Boeuf sur le Toit’s music hall, live music continues to ring out, and the party is far from over! A social gathering place since the 1920s, Pablo Picasso, Coco Chanel, and Josephine Baker regularly caused a sensation there. From these impromptu concerts that took place at the time, the expression “faire un boeuf” (having a jam session) was born. This spirit of celebration now travels to the Red City in a grand and sparkling setting, where striking designs mingle with mirror effects, and the central stage adds the final touch to a breathtakingly theatrical atmosphere, the setting for the fabulous show that awaits guests every evening. Between singers, artists, and performers with multiple talents and dazzling costumes, the spectacle comes to life, illuminating the stage and evoking thrilling emotions.
The table at Le Boeuf sur le Toit Marrakech is just as remarkable as the show. It combines skill and tradition and even dares a few bold moves. The dishes are gourmet and crafted with the promise of bringing back to life the foods that have solidified the reputation of the Parisian brasserie for over 100 years.
It’s sure to be quite a show!
About Yamed Group
Creating value for its clients, partners, and ecosystem, Yamed Group, founded in 2013 by Karim Beqqali, covers, through its business connections, the entire real estate value creation chain, from asset management to property administration, through real estate development, architecture, and delegated project management. The group has recently expanded its horizons into the sectors of hotel asset management and high-end catering.
About Moma Group
Founded in 1997 by Benjamin Patou, Moma Group is now a key player in hospitality in the restaurant and entertainment sectors. Its portfolio includes about thirty locations – restaurants, event venues – mainly located in Paris, with dynamic developments throughout France (Saint-Tropez, Marseille, Megève) and elsewhere (with openings in London or Marrakech).
Address
Villa Yvette, corner of Avenue Ibn Khattib and Rue Abdelaziz Ettaalibi, Hivernage district, Marrakech
Noto Marrakech
Info & booking : +212663454657 / +212525992099
Le Boeuf sur le Toit
Info & booking : +212663448180 / +212525522052
For any social media sharing, please tag the accounts: @noto.marrakech and @boeufsurletoit.marrakech
Press contact Morocco:
Sofia Benbrahim – Serafina Concept – +212 6 61 42 52 41 – [email protected]
Press contact France:
Laurène Barbut, Moma Group – [email protected]